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Should You Buy A Color Printer?

Making the decision to buy a color printer should not be taken lightly. Since color printers have come way down in cost a lot of companies have decided to purchase a color printer for printing brochures, flyers, pass out material, graphs an unlimited number of reasons. However, the cost of printing color documents in your office is very expensive. Cost per page ranging from 5 cents to well over 12 cents per page compared to printing in black and white, which is typically ¾ cent per page to 1½ cents per page. No doubt printing in color makes the impact of the printed document appear to be so much better than just plain black and white. In most cases from my experience and from talking to people that own color printers is that they only need color documents 3% to 5% of the time. The problem I see as a printer technician is that a lot of people print documents that should not be in color, not realizing the expense of such documents. The way to evaluate the piece you are about to print is consider the expense versus the impact you are trying to create. While I’m in some accounts servicing their printers I see a lot of color documents that are internal documents that will never be seen by their clientele, so obviously, those documents should be printed in black and white—no impact needed for internal documents. I recommend to most of my customers they should have a local or convenience laser printer for black and white printing and have a networked group color laser printer for the few times they actually need color documents.

Using a color laser printer cost even when you print in black and white. Most people are not aware that using a color printer when just printing black and white is actually using some of the other colors to produce the different shades of black. Producing black and white prints on color printers also uses up the life of the other consumables such as the fuser units, drums or photo receptors, and transfer belts. If your thinking that if I use a black and white laser printer that I am still using those consumables– you would be correct, but the cost of those consumable items are a lot less expensive to replace then the ones used in a color laser printer.

The big question now is how much color printing do you really do?


Article provided by Douglas Walley, Toner Concepts.
www.tonerconcepts.com
doug@lasersun.com

4:28 pm

Not All Laser Printers Are Created Equally

Not All Laser Printers Are Created Equal

The price you pay for a low end laser printer is not the true cost, according to Douglas Walley, President of an east coast printer sales company. Of course most of the laser printers on the market are very reliable, as matter of fact most service managers agree that printers now are much more reliable than let’s say 5 years ago. Reliability factor runs thru most makes and models of laser printers with HP, in my opinion, being the most reliable. However, the cost of a printer whether it is an ink jet or a laser printer is not what your true cost is.

 

Most of the printer manufacturers are using the same marketing concepts, getting the price of the printer as low as possible to compete with each other and to get more people into the frame of mind to buy a printer for business or at home.  It seems as though they are all most willing to give you the printer as long as (you got it) buy the cartridges, ink or laser. I guess it’s the same old theory years ago when the razor manufacturers came up with the same concept, give them the razor and they will buy razor blades.

 

When buying a printer consider this, THE COST OF THE TONER OR INK, that’s what the true cost of your printer is. It’s the cost per copy that should be considered. It’s the cost you pay for the cartridge divided by the expected number of copies you will get from it, better known as the yield. Example: if you pay $ 89.00 for a toner cartridge to fit an HP LJ P2035 printer and you get 2,300 prints from it, which is what the manufacturers suggested yield is at 5% coverage, your cost per copy is just shy of 4 cents per print. That cost is based on the original manufacturer’s toner not a compatible toner cartridge cost factor.

 

Now consider this, buy a larger laser printer that in most cases has more features, faster, more reliable, longer life and the cost per copy is a lot less. Yes, I know what your thinking the machine is going to cost me more. You would be absolutely correct with that assumption, but bare this in mind your cost per print could be more than half of what the smaller printer’s cost per print is. If the cost difference between the smaller printer and the larger more commercial grade printer was $500.00 and you were paying .012 cent per print (less than 1 1/2 cent per print) on the larger printer’s cost per print you can see it won’t take long for the larger printer to pay for itself.

 

That's why buying a larger more of a commercial grade model laser printer could pay for itself in no time.

So be careful on the up front price of a laser printer, it's probably not the true cost.

10:34 am

Using None HP Toner Or Ink
In a statement direct from Hewlett Packard: "The use of non-HP ink or toner cartridges or a refilled toner or ink cartridge does not affect either the warranty to the customer or any HP support contract with the customer. However, if the printer failure or damage is attributable to the use of a non-HP or refilled toner or ink cartridge, HP will charge its standard time and materials charges to service the printer for the particular failure or damage."

In a statement from Toner Concepts,LLC which is posted on www.TonerConcepts.com: "Toner Concepts will repair any printer that is using Toner Concepts brand of toner cartridge (Reflexion Brand) if the cartridge causes the failure at no charge to the customer. The customer needs to call us first if a print quality issue arises and Toner Concepts will take the corrective action." 
10:20 am

2011.12.01 | 2010.10.01 | 2009.07.01

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